Privacy Policy

Last updated: April 22, 2026

This Privacy Policy explains how TagFlux (“we”, “our”, “us”)
collects, uses, stores, and protects your information when you use our website and services available at
https://tagflux.io.

By using our services, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Introduction

TagFlux provides tools and integrations designed to help users manage, measure, and optimize advertising
performance across supported advertising platforms. This Privacy Policy describes what data we collect,
how we use it, and the choices available to you regarding your information.

2. Information We Collect

We may collect the following types of information:

2.1 Account Information

When you register for or use the service, we may collect:

  • Name
  • Email address
  • Account credentials
  • Organization or company information

2.2 Advertising Platform Data

If you connect advertising or analytics accounts, we may access data from third-party platforms such as:

  • Google Ads
  • Google Analytics (GA4)
  • Meta Ads (Facebook and Instagram)

This may include:

  • Campaign performance metrics
  • Advertising spend
  • Click and conversion data
  • Analytics data related to advertising performance

We only access the data necessary to provide the functionality of the TagFlux platform.

3. How We Use Information

We use collected information to:

  • Provide, operate, and maintain the TagFlux platform
  • Generate campaign insights and recommendations
  • Improve product functionality and user experience
  • Authenticate users and maintain account security
  • Support integrations with Google Ads, Google Analytics, and Meta Ads

We do not sell user data.

4. Google User Data

If you connect a Google account to TagFlux, we may access Google user data through Google APIs.

This data is used solely to:

  • Retrieve advertising campaign data
  • Display performance metrics
  • Help users configure and manage campaigns

We do not transfer Google user data to third parties except where necessary to operate the service,
comply with applicable law, or protect our legal rights.

TagFlux’s use and transfer of information received from Google APIs will adhere to the
Google API Services User Data Policy, including the
Limited Use requirements.

5. Google Ads Data

TagFlux connects to the Google Ads API on behalf of authenticated users. The application requests access
to a user’s Google Ads account in order to perform specific actions related to conversion tracking and reporting.

5.1 What Google Ads Data We Access

We may access your Google Ads account for the following purposes:

  • Conversion configuration: creating and managing conversion actions in your account,
    specifically for tracking form submission events
  • Conversion uploads: sending form submission conversion events to your account via the Google Ads API
  • Campaign performance data: reading campaign statistics such as impressions, clicks,
    and related metrics in order to display reporting within the application interface

We do not access or modify campaign settings, budgets, bids, creatives, or audience lists beyond what is strictly
required for the functionality described above.

5.2 How We Use Google Ads Data

All data accessed from your Google Ads account is used exclusively to power the features described in this Privacy Policy
and to display information within the application interface.

This data is not shared with, sold to, or transferred to any third party, including advertising platforms,
data brokers, or analytics services, except where necessary to operate the service or comply with legal obligations.

5.3 Google Ads Data Retention

Campaign performance data may be fetched on demand and may not be persistently stored beyond what is necessary
to operate the service. Conversion payloads are transmitted to Google’s API and may be discarded after successful
acknowledgment, except where temporary retention is required for operational, troubleshooting, security, or legal purposes.
OAuth tokens are stored securely and used only to authenticate requests on your behalf.

5.4 Revoking Google Ads Access

You may revoke this application’s access to your Google Ads account at any time by visiting your Google Account
permissions page and removing the application.

5.5 Compliance

Our use of data obtained through the Google Ads API complies with the Google API Services User Data Policy,
including the Limited Use requirements.

6. Data Storage and Security

We take reasonable technical and organizational measures to protect user data, including:

  • Secure authentication
  • Encrypted data transmission (HTTPS)
  • Access controls

However, no internet-based service can guarantee complete security, and we cannot guarantee absolute protection
of your information.

7. Third-Party Services

TagFlux integrates with third-party services including:

  • Google Ads
  • Google Analytics
  • Meta Ads

These services operate under their own privacy policies, terms, and practices. We are not responsible for the privacy
practices of these external services.

8. Data Retention

We retain data only for as long as necessary to:

  • Operate and provide the service
  • Comply with legal obligations
  • Resolve disputes
  • Enforce agreements

Users may request deletion of their data at any time, subject to any legal or operational retention requirements.

9. Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access your personal data
  • Request correction of inaccurate data
  • Request deletion of your data
  • Withdraw consent to data processing where applicable

To exercise any of these rights, please contact us using the contact details below.

10. Data Deletion Instructions

How to Request Data Deletion

Users may request deletion of their TagFlux account and associated data by contacting:

admin@tagflux.io

Once a request is received, we may:

  • Verify the identity of the requester
  • Delete the associated account data
  • Remove any connected advertising platform tokens and access permissions

The deletion process is typically completed within 30 days, unless a longer retention period is required
for legal, security, or legitimate business purposes.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any updates will be posted on this page with a revised
Last updated date.

12. Contact

If you have any questions regarding this Privacy Policy, you can contact us at:

TagFlux
Website:
https://tagflux.io
Email:
admin@tagflux.io